Fascinated by the light and captivated by the intensity of the colors, numerous artists, painters, and writers have seen their vocation born or reborn in Morocco. In the heart of this extraordinary color laboratory, emblematic figures and famous artists, including Delacroix, Matisse, Constant, and many others, have contemplated the blue of the sky, the flow of light striking the white walls, the wild beauty of the landscapes, and their sparkling colors: from white that turns into blue or pink, to ochre that transforms into red, brown, or gray.
It is an untouched beauty, that of Morocco, which refers to a heritage of rituals and ancestral traditions, blending the sacred and the profane, a chromatic sensitivity evoking suspended, timeless atmospheres. Colors that embody the ever-changing tones of nature and its forces—sand, wind, sea, and fire, a dazzling sun, and a climate that shapes the works created by humans on the land and the character of its inhabitants.
Morocco, Sentimental Atlas is a systematic collection of everything I love most about this country, with which I share such a deep and intense connection. A tribute to their powerful harmonies, bold combinations, and the enthusiasm of their creativity. At every corner, one discovers scenes that seem drawn or painted, but are in fact spontaneous compositions of daily life. Scenes emerging among the real, dense, and enveloping colors, just as enveloping is the care in every gesture and the boundless generosity of its people, eager to open up and share their traditions.
From the lively Medina of Casablanca to the blue streets of Chefchaouen, this project is a love letter to the kaleidoscope of colors in Morocco.